First and foremost will be:
Chances are someone has said to you, "You have a great
voice, you should do commercials!" or some variation of
that. The fact of the matter is, having a great voice is like
having a great piano. It's nice, but will do you no good until
you learn how to play it! The skills necessary to delivering
the spoken word are not intuitive.
are several Voiceover training providers nationwide, the
better ones are well known; find a reputable coach or trainer
and make training your number one priority.
makes Perfect" and "Use it or Lose it" are not
new ideas. If you want to develop and maintain skills at
have a universe of teaching tools being given to you FREE,
every minute of every day. Record and transcribe TV and radio
You don't need a studio for this - an inexpensive
portable recorder will suffice.
Do you have a great voice? Good! Now develop great ears!
Record yourself voicing them and compare the result to the
pros. What's different? Do you have any speech patterns or
peculiarities that need to be addressed?
School is never out, especially for the pro.
You'll find a wealth of material on my Voice Over Books (www.waynejune.com/voiceoverbooks.html)
page. Check out what's available and invest in some study
out on line communities and off line in your local community.
Learn what's going on and become a part of what's going on by
networking with others in the voiceover field. My Links of
Interest page is updated regularly with links (www.waynejune.com/links.html)
to voiceover resources.
Your "Demo" (short for "Demonstration") CD
will be your calling card, showing your capabilities to those
in a position to hire you. No details here, you'll be learning
that through the avenues listed above, but one caveat here is
worth mentioning: When the time comes, find a studio you're
comfortable with that specializes in Voiceover
production. They will know the demands of the industry and how
to best emphasize your particular strengths, whereas a studio
focused on music may not. Listen for: "Yes, we do
that", not: "Yes, we've done
that". There's a difference.
Don't wait for business to come to you. Once again, no
specifics here, you'll learn what to send to whom
in the course of your training, study and networking. But here
are some general principles:
the absolute commitment to provide the best possible service
for your clients. As much fun as this business can be,
ultimately, "...it ain't about You". Remember
that "develop your ears" advice? Well, put it to
work listening to the concerns and needs of your clients.
are you going to get from where you are to where you want to
goals. If you don't know where you're going, what are the
chances you'll get there? Goofy sort of a question, but you
know what I mean. Whatever your goal, write it down and set a
target date for reaching it. Divide the time period into
blocks of work that are reasonable. Work consistently toward
accomplishing short term, medium term and long term goals.
Goal setting is a must. A goal without a time schedule
attached is most often a passing fancy. Establish your work
schedule, and stick to it. Get organized and focus. Set aside
time daily to list all the things you want to get done. That
gives you an organized approach to your day. As each task is
finished, scratch it off your list. Set up a file listing
prospective clients and repeat clients, and keep it up to date
at all times. You will be adding to it constantly.
a positive attitude. Enjoy what you're doing. Success
isn't a destination, it's a journey. "Success is the
progressive realization of a predetermined goal." Don't
take "turndowns" personally. This isn't an
indictment of your worth as a human being! You're offering a
service here; your work is your product, and if your product
isn't appropriate for a particular application, learn how to
improve it. Play the numbers. Be aware of your yes/no ratio.
It will help point out areas for improvement in your method
and your product. Sometimes, "no" is a request for
more information about your service. Assure your client here
by your helpful attitude and your commitment to provide what
is best for him.
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